For the past two-and-a-half years I worked as the Senior Innovator, Concept Design at Canada Goose's Innovation Lab. Our mandate at the Innovation Lab was to envision the future of the brand, focusing on work for 3 - 10 years in the future. This involved merging cutting edge science and technology with high-performance luxury apparel products, services, experiences, and internal tools. The projects I worked on remain under NDA and cannot be shared, but my responsibilities included:

Research & Exploration: I took a deep dive on many new technologies and topics, seeking out and collaborating with industry experts in order to derive relevant applications for the business.

Concept Design: Brainstorming new products and features for the brand, and creating presentable concepts via sketching, 3D modeling, and rendering.

Prototyping & Testing: I took a hands on role in building everything from quick proof of concept mockups to refined prototypes across soft goods, hard goods, and digital. I ran lab tests to benchmark and validate performance, and developed protocols for user field testing.